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eFishery, ASC join forces to scale certification of small-holder farmers in Indonesia

The partnership aims to foster not only more sustainable farming practices but also wider access to premium international markets for these farmers.

eFishery - ASC 1, Copyright Pierre Banoori
Chris Ninnes, ASC's CEO (left) and Gibran Huzaifah, CEO and Co-Founder of eFishery (right) during the MoU signing ceremony between eFishery and ASC at the Global Shrimp Forum 2023. Credits: Pierre Banoori
September 10, 2023

eFishery signed a partnership with the Aquaculture Stewardship Council (ASC) to advance sustainable aquaculture in Indonesia and empower small-scale shrimp farmers across the region.

Through this alliance, eFishery reaffirms its dedication to supporting and elevating small-scale shrimp farmers in Indonesia. By extending assistance towards obtaining ASC certification, the partnership aims to foster not only more sustainable farming practices but also wider access to premium international markets for these farmers.

One of the pivotal goals of this collaboration is to enhance the understanding and acceptance of ASC standards within the Indonesian shrimp industry. As eFishery plays an active role in raising awareness about ASC's rigorous sustainability criteria, the Indonesian industry as a hole is poised to improve its relevance and competitiveness in the more discerning global marketplace.

eFishery will also work together with ASC to identify opportunities and develop mechanisms to link eFishery’s data collection systems to an always-on, seamless digital audit process that enhances efficiency, accuracy and transparency. This innovative approach will not only streamline the auditing process of the ASC certification but also provide actionable insights for continuous improvement in aquaculture practices.

“We are thrilled to collaborate with the Aquaculture Stewardship Council in ventures that align seamlessly with our mission to foster sustainable aquaculture practices. This partnership is not only a testament to our commitment to Indonesian shrimp farmers but also showcases our determination to catalyze positive change within the industry through technological innovation,” said Gibran Huzaifah, CEO and co-founder of eFishery.

“We’re delighted to start working with eFishery, a company that so closely aligns with ASC’s vision for a more responsible and inclusive aquaculture industry,” added Chris Ninnes, ASC’s CEO. “By signing this Memorandum of Understanding, we’re marking the beginning of a great collaboration that will foster innovation and best practices in Indonesia, as well as contribute to ASC’s development of a fully digital audit process.”