Supplier's News

Ace Aquatec appoints Fresh by Design for distribution in Asia Pacific region

Monday, May 2, 2022

Aquaculture technology specialists, Ace Aquatec, appointed Australian equipment supplier, Fresh by Design, as its first distributor in the Asia Pacific (APAC) region. The newly formed partnership will see Fresh by Design supply the company’s award-winning stunners to its customers across Australia and New Zealand. This will include equipment for salmon, prawns, and smolt stunning.

Ace Aquatec’s in-water electrical stunner with its 100% stun rate has a proven track record in improving fish welfare and reducing stress at harvest. With a team of experienced aquaculture professionals, Fresh by Design will be offering comprehensive and diverse consultancy to fish farmers interested in adopting higher welfare standards and trialing the products.

“Our electrical stunners have already gained a lot of attraction in the APAC region as the discussion around ethical farming continues to be a key topic for many supermarkets, producers, and end consumers,” said Ace Aquatec’s chief sales and marketing officer, Tara McGregor-Woodhams. “We’ve seen a ton of demand for our salmon, prawn and smolt stunners in the last 12 months so we’re very excited to partner with Fresh by Design who are well regarded and positioned to roll out and service our leading-edge technology in the region.”

Fresh By Design general manager, Lachlan Bassett, added, “we’re looking forward to representing Ace Aquatec in our region where we have a long and successful history of providing system design and high-quality equipment to our customers. We always recommend technology that helps our customers become more productive, profitable and ethical, so we are thrilled to be working with Ace Aquatec who tick all those boxes.”

Over the last few years, Ace Aquatec has become a global technology provider with offices in the UK, Norway, North America and Chile. They have also provided a number of global installations in Japan, Canada, and New Zealand.

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